GEO & SEO · Visibility in search engines and AI assistants
Before they ever speak to sales, buying committees ask ChatGPT, Perplexity, Gemini or Copilot. If your brand is missing from that answer, the shortlist is built without you. We measure your visibility against competitors and turn it into a category advantage.
The metric that matters
Every month we run your buyers' real questions through the four assistants and measure how many answers include you, how you are described and which sources are used. It is a positioning indicator your leadership team can track, just like market share.
Illustrative example. In every project the baseline is measured with your own question set.
Why it belongs in the boardroom
The questions buyers ask AI leave no trace in your CRM. If you are not there, you lose opportunities before you know they existed.
Assistants summarise the market with whatever they find. If your brand lacks a clear, verifiable story, someone else writes it.
When customers ask where to buy your technology, your partners should appear. That demand stays in your ecosystem.
What's included
GEO (Generative Engine Optimization) is the work that gets a brand cited in AI assistants' answers. We combine it with classic SEO, because AI-powered search feeds on the same signals.
We run your buyers' questions through ChatGPT, Perplexity, Gemini and Copilot and measure whether you are cited, mentioned or absent, against your competitors.
Outcome: a share-of-answer baseline
We align your website and profiles so AI identifies your brand consistently: name, category, schema and official profiles.
Outcome: one brand, one story, no ambiguity
We rewrite pages and FAQs with clear definitions, sourced figures and short answers that assistants can quote.
Outcome: pages AI uses as a source
We prepare an llms.txt that summarises your offer as a supporting signal, and review robots, sitemap and pages that dilute your focus.
Outcome: a website machines can read easily
Speed, indexing, titles, meta descriptions, internal links and duplicate or off-topic content.
Outcome: the foundation Google and AI need
We apply the same work to your partners so they appear when customers look for where to buy your technology.
Outcome: demand that reaches your ecosystem
How we work
We measure your presence in search engines and the four assistants with a fixed set of buyer questions.
What matters most comes first: entity, proof and citable content, split into what you do and what we do.
Website changes, schema, FAQs, llms.txt and new content built for your buyer.
We repeat the same questions and show you what has changed and what to do next.
Tested in-house
Before offering GEO, we applied it to tmr-online.es. It is the same method we use with vendors and partners.
GEO (Generative Engine Optimization) is the set of actions that get a brand cited in the answers of AI assistants such as ChatGPT, Perplexity, Gemini or Copilot. It combines structured data, citable content, a well-defined entity and presence in reliable external sources.
SEO aims to rank pages in a search engine's list of results. GEO aims to make your brand visible in AI assistants' answers and cited as a source. They share a technical base, but GEO puts more weight on clear definitions, sourced figures and a consistent entity across the whole website.
Because many B2B buyers research vendors with AI before contacting a salesperson. If your brand or your partners do not appear in those answers, the shortlist is drawn up without you.
With a fixed set of questions your buyer would ask, run in ChatGPT, Perplexity, Gemini and Copilot. We record whether you are cited, mentioned or missing, and which competitors appear. We repeat the measurement every month with the same questions.
Yes. We can apply the audit and the improvements to the vendor's website and to its partners' websites, so customers find both the brand and where to buy it.
