Growth Partner
Program

B2B Program

For more than 5 consecutive years the Growth Partner program have been best practice in EMEA in both Arrrow and Dell Techologies.

Creativity + Demand Generation

GPP is a racing program between partners who compete as virtual teams. Their actions allow them to complete tasks that are especially incentivized by the program. By overcoming the challenges, they are able to advance, accumulate points and get closer to the final victory and the rewards that come with it.

10%

TITANIUM

33%

GOLD

57%

CERTIFIED

0 %

TOTAL REVENUE GROWTH

by comparing the start vs. close of each program

Are you looking to create a successful channel program?

«The best time to expand is when no one dares to take risks.»

Andrew Carnegie

Let’s get started?

Before the competition: Strategy

Create and structure the GPP program: Leitmotiv, look&feel, creativities, communication, DG actions, site…

Design and creation of a tailor-made suit for each team of the actions to be developed.

During the competition: Execution

Program Coordination
Ensure the implementation of the actions agreed upon in collaboration with Manufacturer/Disti/Partner Growth.
Research of geographic tech forums adapted to each partner.
Support in the activities: set-up, DG events, etc.
Follow up with partners to achieve certifications.
Report the ROI of the actions (Claims, invoices, photographs, Lead-PGR follow-up).
Final evaluation: ROI of the program, Executive report.